I, infact, think how and what the public think about their favorite stars and just follow their choice instead of their own.
and only that is the reason why the companies hire some celeb to be a brand ambassador for their products.
I know this is trend
BUT I call it a good and intelligent game by the company and a foolish play by the customers when they switch or change their choice just following their favorite stars instead seeing their own benefit
I feel sorry about the customers. Not about Telenor, Mobilink, Ufone, blah blah... they will hire some one else....