A multi-national in Pakistan blamed for death in a reality show


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finally a detailed news item…good job on providing the link…

so the incident actually took place in Thailand…hmmm…well Thai authorities are investigating lets see…

Finally some proof, but much delayed.

If this indeed happened in Thailand then the people responsible will most likely win the case here, but most probably will give compensation to hush up the matter quickly. However there is a good chance that they(the family) will the case in Thailand.

I send my condolences to the grieving family, may he find peace and safe passage in the after life.


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The tragic death of a contestant in a Pakistani reality game show while performing a stunt has left his near and dear ones with many unanswered questions. Thirty-two-year-old Saad Khan’s death on the set of the show in Thailand, where it was being shot, is being termed a mishap, but the stark ‘reality’ of this show is that a 28-year-old woman has been widowed and four minor children - the oldest aged seven, twins aged five, and the youngest aged two – are left without a father.

His death has raised many questions regarding the safety arrangements on the set and cast a dark cloud over the performance of the show’s production staff. While the autopsy report has confirmed drowning as the cause of death, Thai authorities are conducting a detailed inquiry into the incident.

According to information available from Unilever, the multinational company that was sponsoring the show, Khan was performing a stunt (that was a part of the show), which required him to cover the length of a pond with a seven kilogramme backpack on.

Something went drastically wrong when Khan was in the middle of the stunt. He suddenly turned on his back into a backstroke swimming style, and then, less than a minute later yelled for help. People reportedly began shouting at Khan to remove the backpack, but it was too late – Khan had begun to sink.

It is here that the questions arise regarding safety measures and the vigilance on the part of the on set rescue staff. A spokesperson for Unilever refuted reports that no help came for Khan for up to six minutes while he was underwater, stating categorically that people around jumped into the pond to help Khan straightaway, but, given the murky water, could not find him. Professional divers were called in, who then recovered Khan’s body half an hour later.

The spokesperson claimed that all contestants were given lifejackets, but refused them.

However, Babar Jumani, a close friend of Khan’s told The News said that those near and dear to the deceased did not buy the explanation being given by the multinational. “We are trying to find the truth. The story we have been told does not make sense,” he said. The direct family of the deceased could not be reached despite attempts by The News.

The multinational claimed the other participants performing the same stunt before Khan had pulled themselves along the pond with a rope attached to side instead of swimming the length. It was also said that the stunt had been tested by experts with a 12-kg backpack.

Scattered reports, some appearing on the internet, had it that no help came for up to six minutes for Khan, who had reportedly pulled a muscle due to the weight tied to him, because of which he could not resurface.

The incident occurred on the 10th episode of a 13-part show. Khan had already been eliminated earlier, but had returned as a ‘challenger’ to the three remaining finalists. Khan’s appearance was meant to be a ‘surprise’.

The multinational also stressed that the sponsoring company had no input as far as the stunts etc. went, and the show was handed to an external media and communication company, who had, in turn, hired the top names in the reality show business – including an Indian director/producer that had worked on major projects of this nature in India.

According to reports, the media and communication company in question, which operates in at least 67 countries, handles almost all of the multinational company’s media campaigns.

The current status of the incident is unclear. The multinational says that it is in contact with the aggrieved family.

“We are after the truth,” said Jumani. “We need answers to our questions. So far we have not got those,” he continued, adding, “At this point there is no story to tell. We will get them by their necks. We want to know what happened to our friend.”


Ok! Let s spread this news in a way so that the concerned authorities might take proper action against liable persons and to compensate the family of deceased one...!

Which Multi-national company is this.................any input.

I think it s Unilever...!

Very sad to read. If people keep talking about sad issues than some day, some one will take notice.

back of dawn news the same story is repeated,

it is reported that unilever has decided to pay the family some monies

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Hey! Hey! Hey! calm down!!!

I just gave a retarded response to a retarded reason (@Asad: that doesn’t imply you are retarded). As mentioned, I have qualms on the authenticity of this story, cuz none of the big networks are covering this.

BTW geo doesn’t care at all who they are reporting against!!!

Anyone who has worked with the Jang group would know that.



It's in Dawn as well. Saw it in today's issue.

And it is Unilever. Turns out the guy was also my dad's colleague in the bank's branch in Karachi.

Finally Dawn comes out with this news when Unilever manages "out of court" settlement with deceased family..... shame media shame

Pakistani drowned during reality TV contest

ISLAMABAD, Aug 30: A contestant on a Pakistani reality TV show drowned while performing a challenge for the programme, a spokeswoman for the show’s sponsor said on Sunday.

Contestant Saad Khan, 32, was swimming across a lake while wearing a 7kg backpack when he called out for help and then disappeared underwater, according to Fareshte Aslam, information officer for Unilever Pakistan, the show’s sponsor.

Horrified co-contestants and crew rushed to try to save him but could not find him in the murky waters of the lake in the Thai capital of Bangkok, where the show was being filmed, according to Ms Aslam, who was recounting reports of those on the scene.

Divers later recovered the body of Mr Khan, she said.

The death came during filming of the show’s 10th epi sode on Aug 19, but it was not publicised until Mr Khan’s body was returned home to Karachi.

Thai police were investigating to determine whether the death was an accident or caused by negligence, Bangkok’s Kom Chad Luek newspaper reported earlier this month. Police could not be contacted on Sunday to say if the investigation had been completed.

Unilever Pakistan accepted no liability for Mr Khan’s death, Ms Aslam said, but added that the company was in discussions to provide for Mr Khan’s wife and four children “out of rightness”.

A close friend of Mr Khan’s, Babar Jumani, said by telephone that the family was not ready to talk to the media, and he declined to comment further.

Mr Khan had already been eliminated in the as-yet-un named show’s previous rounds, but had returned for a special challenge to earn a spot in the finals.

Plans to air the reality show --- intended as a promotional tie for a Unilever shampoo --were on hold. Ms Aslam said Unilever Pakistan, a division of the multinational soap and cosmetics maker, was not involved in the production of the show, which was handled by a director and crew from the Indian entertainment capital of Mumbai.

Reality television shows often subject contenders to harsh physical challenges.

In May, a contestant of the Bulgarian version of “Survivor” died of a heart attack while filming on an island in the Philippines. Noncho Vodenicharov, 53, collapsed after finishing an unspecified activity for the contest, Philippine police said.—AP

Why these 1st world multi-nationals target 2nd or 3rd world countries like Thailand and Philippines where you have poor human right situation.

I bet, if this would have happened in US or UK, the victim family would be getting Millions of US$.

I am keen to learn how much compensation the victim family consider is enough for the poor soul.

I wonder why the life of a civilian or defense person is sold on such low price to multi-national or to our so called Friends of Pakistan.